Instagram is striving to be more like TikTok. The business is now experimenting with a full-screen home feed that includes comments, captions, likes, and other features. Frequent photo and video posts will also appear in the full-screen feed, according to the business. People are currently using the app to share square photographs and videos.
For a quality experience, they will be encouraged to post vertical movies and photographs as ordinary postings after the full-screen vibe has worn off. The bottom navigation bar is still available to access discovery, Reels, Shopping, as well as your profile page. You can switch accounts, publish a post, check your alerts, and view direct messages using the icons at the top.
According to reports, reels have significantly increased app engagement, while Stories remain one of the app’s core revenue generators. It’s best to concentrate on vertical content when it’s performing well. The corporation also stated earlier this month that it is preparing to tweak its algorithm to favor original material. As a result, the original content will reach a wider audience than recycled content.
I’ve perfected my instagram search feed pic.twitter.com/Vsuv49JJuW
— Jawsh 🇺🇸 (@Its_Jawsh) May 3, 2022
My Instagram feed is honestly looking like Tik Tok now with all the video reels. I think they should give u options for what you want to see on your feed. The algorithm is so crummy too. All I get are ads.
— Denise 'Hollywood It Girl' Salcedo (@_denisesalcedo) May 3, 2022
On Instagram, users can already be rewarded for uploading more unique content by following top reel creators. It also intends to commercialize Reels, but it will do so gradually so as not to detract from the user experience.
The Monetization of Reels, according to the organization, will take place over several years. The biggest competitor to Instagram is TikTok. Instagram continues to borrow features from TikTok to lure more users away from TikTok. Now, the business is giving a comparable experience so that users may feel at ease on Instagram while still being able to access TikTok.