Indiamart, a B2B online marketplace, has launched a new campaign titled ‘Indiamart, aur kya’, establishing itself as an obvious choice for all business needs.
The film shows the story of a business owner who is swamped with work as he fills all the roles in his own company from acting as the logistics manager to the warehouse personnel. When he is completely tired and exhausted, a voice comes to focus and tells him the benefits of Indiamart.
Dinesh Gulati, chief operating officer, Indiamart said, “Via this brand video, we want to present the struggles of a business owner in a relatable manner and showcase how Indiamart is the inevitable solution for any business need. From business purchasing to sales Indiamart has become an obvious choice which is reflected in the new tagline – Indiamart, Aur Kya!”
“Even in the future, we will keep focusing on innovating and evolving as per the changing needs of our customers,” he added.