Tech Souls, Connected.

Matrimony Bets on Jobs & Astrotech as Matchmaking Profits Shrink

Despite flat revenue, rising expenses and narrowing margins pressure profitability; new bets on jobs and astrotech aim to diversify growth


Profit Slumps Amid Flat Top Line

Matrimony.com, the listed matchmaking platform, reported a 41% year-on-year (YoY) decline in net profit to INR 7.8 Cr in Q2 FY26, down from INR 13.2 Cr in the same quarter last year.

  • On a quarter-on-quarter (QoQ) basis, profit dipped 7% from INR 8.4 Cr in Q1 FY26.
  • The decline reflects a mix of flat revenues, rising costs, and contracted margins, placing pressure on the company’s earnings.

Revenue Holds Steady, But Margins Under Pressure

Operating revenue for the quarter came in at INR 114.6 Cr, almost unchanged from INR 115 Cr in Q2 FY25 and marginally down from INR 115.3 Cr in Q1 FY26.

  • Including finance income (INR 5.8 Cr) and other income (INR 0.3 Cr), total income stood at INR 120.7 Cr, a 3% YoY decline from INR 124 Cr.

While revenue remained steady, total expenses rose 4% YoY to INR 110 Cr, up from INR 106.9 Cr.

  • The biggest cost jump was in employee benefits, which increased 9.1% YoY to INR 39.1 Cr.
  • This eroded margins and resulted in a weaker bottom line despite stable topline performance.

Segment Insights: Matchmaking Remains Core

Matrimony generates revenue primarily from two verticals:

  1. Matchmaking Services:
    • Remained the dominant contributor with INR 111.4 Cr in Q2 revenue.
  2. Marriage & Other Services:
    • Dropped to INR 1 Cr, down from INR 1.2 Cr YoY.

The latter segment includes offerings such as:

  • Mandap (venue services)
  • Wedding Loans via WeddingLoan.com
  • Job listings via ManyJobs.com
  • Astrology and spiritual services through MatchAstro and new AI-driven platforms

New Bets: Fintech, Jobs & Astrotech

In an attempt to diversify beyond matchmaking, Matrimony has made strategic moves into fintech and spiritual tech:

  • WeddingLoan.com was launched to provide financing options for weddings.
  • ManyJobs.com, its online recruitment platform, has begun monetisation and is expected to contribute to revenue going forward.
  • The company has also invested in Bharat Ek Khoj Spiritual Tech, an AI-powered astrology and Vedic learning platform.

“We have started monetisation of ManyJobs and made a strategic investment in an AI-powered platform for astrology-related services,” said CMD Murugavel Janakiraman.

These verticals reflect an intent to tap into adjacent high-frequency consumer needs while leveraging Matrimony’s existing trust and reach.


Competitive Landscape

Matrimony competes with key players like Shaadi.com and Jeevansathi, who are also adapting to changing consumer behavior and digital preferences. The flat revenue growth in Q2 underscores the mature, competitive nature of the matchmaking market.

As new-age consumers shift preferences, players will need to innovate around personalisation, technology, and value-added services to retain market share.

Share this article
Shareable URL
Prev Post

BharatAgri Shuts Down Despite Growth, Cites Funding Crunch

Next Post

Hyderabad Angels Launch INR 100 Cr Fund to Fuel Early-Stage Tech Startups

Read next