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RentoMojo Renames Parent Firm, Signals IPO Readiness for FY27

With strong profitability and expansion plans, the D2C rental startup gears up for a public listing in FY27


A Strategic Name Change for IPO Readiness

IPO-bound rental startup RentoMojo has officially renamed its parent entity from Edunetwork Private Limited to RentoMojo Private Limited, aligning its corporate structure with its consumer-facing brand.

  • The decision was approved by the board and marks a key branding milestone ahead of its planned IPO.
  • The earlier name, Edunetwerk, traces back to founder Geetansh Bamania’s first edtech venture, which evolved into RentoMojo in 2014.

IPO Plans Set in Motion

RentoMojo has engaged investment banks IIFL and Motilal Oswal to manage its public listing, currently targeted for FY27.

  • The renaming signals that RentoMojo is now fully focused on growth and brand clarity as it enters the IPO preparation phase.
  • A unified brand identity will help build investor trust and streamline stakeholder communications.

10 Years of Building a D2C Rental Ecosystem

Founded in 2014 by Geetansh Bamania and Ajay Nain, RentoMojo offers subscription-based rentals for:

  • Furniture
  • Consumer appliances
  • Home furnishings

Key Metrics:

  • Active subscribers: Over 2.2 Lakh
  • Deployed items: Over 7.5 Lakh
  • Physical footprint: 65 stores across 22 cities in India

Financial Performance: From Losses to Profitability

RentoMojo has emerged as a rare profitable D2C startup, showing strong bottom-line improvements over the past few years:

  • FY25 Net Profit: INR 40 Cr, up 82% YoY from INR 22 Cr in FY24
  • FY25 Revenue: INR 270 Cr, up 40% YoY from INR 193 Cr

These numbers position RentoMojo as a financially stable candidate for a public offering—an outlier in India’s cash-burning startup ecosystem.


Future Priorities: Scaling and Diversifying

As it gears up for IPO, RentoMojo is focusing on three core growth levers:

1. Geographic Expansion:

  • Plans to enter new cities and increase offline presence beyond Tier 1 metros.

2. Product Portfolio Expansion:

  • Aims to add new categories to lift ARPU (average revenue per user) and boost wallet share.

3. Strengthening Supply Chain:

  • Scaling up procurement of furniture and appliances to meet rising subscriber demand.

A Competitive But Expanding Market

RentoMojo operates in a competitive D2C rental market alongside players like:

  • Furlenco
  • Rentickle
  • Cityfurnish

With its early profitability, strong operational metrics, and sharp brand identity, RentoMojo is now seen as one of the category leaders in the Indian rental economy.

RentoMojo has renamed its parent entity from Edunetwork to RentoMojo Pvt Ltd ahead of its FY27 IPO to align branding with consumer recognition. With INR 40 Cr profit in FY25 and expanding operations, the rental startup is entering a high-growth phase, supported by top-tier investors and strategic focus.
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