India’s Manufacturing Momentum: From Fast Fashion to Future Tech
As global supply chains shift, India emerges as a strategic hub beyond China
India is witnessing a defining shift in its industrial landscape, transforming from a secondary manufacturing player into a global strategic hub. Driven by supply chain recalibration, shifting geopolitics, and generous government incentives, major global firms — from Shein to Apple — are increasing their manufacturing footprint in the country.
The Shein shift: Symbol of a larger strategy
Fast-fashion giant Shein plans to ramp up manufacturing in India — a move that speaks to more than just cost efficiency.
- Shein’s decision reflects broader supply chain diversification efforts in response to prolonged U.S.-China trade tensions.
- It signals confidence in India’s evolving role in global production ecosystems.
Tech giants double down on India
India’s appeal extends well beyond textiles. Apple, through supplier Foxconn, has pledged $1.5 billion to expand iPhone production in Tamil Nadu.
- Currently, 18% of iPhones are made in India — projected to hit 25% by 2027.
- The country exported $24.14 billion worth of smartphones in 2024-25, a 55% year-on-year surge.
Google is also making its move, announcing plans to assemble Pixel smartphones in India in partnership with Dixon Technologies, aiming to tap into one of the fastest-growing smartphone markets globally.
Auto and aerospace players join the wave
The momentum includes sectors like automobiles and aerospace. Vietnamese EV maker VinFast is building a $2 billion plant in Tamil Nadu to make India its car export hub.
- Aerospace firms like Airbus and Pratt & Whitney are ramping up sourcing from Indian suppliers, with exports in the sector rising 38% year-on-year in 2023-24.
India’s unique value proposition
India’s large, young labor force and democratic governance offer a contrast to authoritarian economies, making it a resilient manufacturing alternative.
- The Production-Linked Incentive (PLI) scheme, launched in 2020, spans 13+ sectors with over $33 billion in investment commitments tracked.
Risks and realities: Not all smooth sailing
Despite progress, India is not without challenges.
- Labor rights concerns have surfaced, particularly in the textile sector.
- Infrastructure and regulatory hurdles persist. India ranks 38th in the World Bank’s 2023 Logistics Performance Index, behind peers like Malaysia.
Strategic diversification, not replacement
Global businesses are not abandoning China — they are diversifying.
- The “China + 1” strategy is prompting firms to spread their operations across Asia, with India, Vietnam, and Mexico emerging as key players.
- A 2025 Nomura report reaffirmed India as a likely top beneficiary in the next phase of supply-chain realignment.
Investor implications: High potential, measured risk
For investors, India’s manufacturing rise offers growth opportunities, supported by increasing exports and FDI.
- Yet, execution risks, regulatory clarity, and social governance remain areas to monitor.
In essence, Shein’s pivot is part of a broader narrative — one where companies are adapting to a changing global order, not just chasing costs, but building resilient, politically aligned, and sustainable supply chains.

