Galaxy Z Flip 7 and Fold 7 Set to Shatter South Korean Pre-Order Records
Samsung’s latest foldables, the Galaxy Z Flip 7 and Fold 7, are on track to outpace all previous pre-order and sales milestones in South Korea.
- Over 160,000 notification sign-ups indicate exceptional consumer demand.
- Samsung sold 1.02 million Z Flip 5 and Fold 5 units during 2023 pre-orders alone.

Home-Turf Advantage Fuels Foldable Frenzy
South Korea remains Samsung’s strongest market for foldables, buoyed by carrier subsidies and brand loyalty.
- SK Telecom, KT, and LG U+ are offering generous trade-in bonuses and interest-free installments.
- The impending repeal of the subsidy cap law (effective July 1) has carriers racing to maximize offers before regulatory changes.
Design Tweaks and AI Features Drive Hype
Both models feature refined hinge mechanics, slimmer bezels, and the new One UI 8 with Galaxy AI enhancements.
- The Z Flip 7 brings a full-screen FlexWindow and Gemini Live on the cover display.
- The Z Fold 7 offers side-by-side AI photo editing and improved multitasking on its expansive main screen.
Early Registration vs. Actual Orders
Registration numbers reflect intent, but true performance depends on confirmed orders.
- Samsung plans to announce preliminary pre-order figures by week’s end.
- Final numbers will be revealed at the official July 26 launch.
What This Means for Samsung’s Foldable Future
A record-setting launch would reinforce Samsung’s foldable leadership ahead of competitors like Huawei and Oppo.
- High early demand could accelerate global rollouts, including Europe and North America.
- Success in Korea may prompt expanded production capacity to avoid past supply constraints.








