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BSNL Offers Customers To Choose Their Mobile Number Online.

BSNL has launched a new dedicated site and mobile app for the “Choose Your Number Online” feature. Earlier, it was available on a different site [see our coverage below, which we did in 2011]. The new site located at allows users to the browser by state in each of the 4 Indian zones, including North Zone, East Zone, West Zone and South Zone.

BSNL has improved the choose your number web app drastically. Now users can choose the number they want and choose better numbers that are available called fancy numbers for a price.

How to Book you number of “BSNL Choose your number.”

  1. Visit
  2. Choose you to state
  3. You will get a table showing numbers.
  4. You can choose the filter and say “starts from” or “contains” and find the number you want
  5. Once you have chosen the number, Click on “Reserve Number”
  6. It will ask for your existing number. Enter that, so BSNL will send you a pin.
  7. Once you get the PIN, you will need to go to the nearest BSNL customer care centre and show the Pin and your mobile number.
  8. Complete all the formalities and submit documents
  9. Upon document verification, the number will be granted to you.

BSNL’s Andhra Pradesh telecom circle has announced the release of the ‘Choose your mobile number’ scheme for prospective GSM customers by choice.

Under this new scheme, customers can now select any one mobile number of their choice from the available list of about 1 lakh numbers already available on its website: On selecting the desired available number, the customer will be notified a 7-digit PIN number, valid for 4 days only.

Later, the customer has to feed in the PIN number received on SMS back into the website, confirming his acceptance and selection of the new connection number, to be received by the nearest customer service center or franchisee on the requisite documents.

The first of its type selection option given to the customer is certainly an innovative feature launched by the state-owned telecom firm Bharat Sanchar Nigam Limited. However, this provokes me to think as to what is the significance of the mobile number in this age, given that once we feed it on our handset – there is virtually no need to memorise it.

In a nutshell, the ‘choose your mobile number’ scheme is innovative but could be ineffective.

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