Casagrand, a prominent real estate developer in South India, has recently announced the appointment of Bollywood actress Kareena Kapoor Khan as the brand ambassador for its flagship residential community in Bengaluru, Casagrand Casablanca. This collaboration marks a significant milestone for both the company and the renowned actress, as they embark on a journey to redefine luxury living in the heart of Bengaluru.
A Grand Unveiling: “The Greatest Living Experience”
To complement this partnership, Casagrand has launched an extensive 360-degree marketing campaign that spans across various platforms, including print, online, electronic, and digital media channels. At the heart of this campaign lies a captivating television commercial (TVC) titled “The Greatest Living Experience,” which serves as a visual ode to the opulence and grandeur of the Casablanca project.
In this visually stunning TVC, Kareena Kapoor Khan takes center stage, effortlessly exuding elegance and sophistication as she unveils the magnificence of Casagrand Casablanca. Clad in a striking black ensemble, she commands attention with her timeless charm as she walks the red carpet. With the declaration, “The Greatest Living Experience,” Kareena sets the tone for an immersive journey into the world of luxury living.
As the curtains part to reveal the radiant light of Casablanca, viewers are transported into a realm of unparalleled splendor. Kareena’s mesmerizing narration guides viewers through the expansive Roman-themed property, highlighting its impressive amenities and unique features. From lush green landscapes to state-of-the-art facilities, every aspect of Casagrand Casablanca epitomizes exclusivity and refinement.
A Perfect Fit: Kareena Kapoor Khan as the Face of Casablanca
Ravichandran K, Vice-President of Marketing at Casagrand, expressed his delight at having Kareena Kapoor Khan on board as the brand ambassador for Casablanca. He emphasized Kareena’s grace, elegance, and timeless appeal, which resonate with audiences across the nation. Her versatility and magnetic charm make her the ideal choice to represent the project, bringing authenticity and credibility to Casagrand’s message.
With her immense popularity and influence, Kareena Kapoor Khan is poised to captivate hearts and minds, driving unparalleled engagement and resonance for the Casablanca campaign. Together, Casagrand and Kareena aim to create a compelling narrative that not only captures attention but also inspires and connects with audiences on a deeper level.
